Custom calendar printing is putting your own pictures on a 12 month calendar. New technology has made this possible at a very low cost. No longer are 4 color plates needed. Modern color printers eliminated them for small quantity print jobs.
Want to advertise your business on a wall calendar? Here are 6 secrets I’ll bet you didn’t know:
85% of promotional calendar orders repeat.
70% of calendar recipients intend to do business with the company that gave them the calendar.
74% of calendar recipients remember the name of the advertiser on their wall calendar.
Each household has an average of 3.12 calendars.
82% of all recipients love getting a calendar as a gift.
98% of all people look at a calendar every day of the year.
These statistics were provided by Promotional Products Association International: “A Study of Calendar Usage in US Households” (2011).
Promotional advertising items have been used for about a century. Company owners use them to cordially spread their advertising message to their customers and to the general public. Promotional advertising items are the pens, calendars, flashlights and coffee mugs that are around us all the time. They are the only form of advertising that is truly “appreciated”. When most other forms of advertising may be considered intrusive and annoying, promo products are welcomed by all recipients. Promotional pens and calendars could be called “trojan ponies” by advertising companies. Little by little, they carry your advertising message and logo to the people who may become your customers.
Why does your boss want you to order them? Let’s face it, he’s busy running the company. He trusts that you can pick the details, the imprint color, and the size of the product. You can rely on the help from promotional product distributors to accomplish this fun job. When the order is done, your boss and sales force can pass them out at the next trade show. And they have you to thank for making the ordering process a success.
Some of the most popular items are MagLites®, BIC pens, Lufkin tapes, wall calendars, Thermos water bottles, Leatherman tools, and pocket knives.
Promotional advertising items are ubiquitous. Most businesses use them because they work. Does your business reap the benefits of Promotional advertising items? If not, here are 10 signs that show why you need to use this effective form of advertising.Anodized Carabiner, 65073
Almost nobody comes in your door.
None of your customers refer new customers to you.
The days that businesses around you are busy, yours is not.
People say that you are not spreading good will.
The chamber of commerce never heard of you.
There are no calendars in town that show your company logo and phone number.
No refrigerator in town has your logo on a magnet.
Nobody in town has a pen with your phone number on it.Storm Pen 55327
Notepads and sticky notes are all over town, but none of them has your company logo.
People wonder if you are still open for business.
If these points sound familiar to you, it’s time for you to turn things around. Make your business noticeable, and spread your good will. Pump up your business to a level that it deserves. Promotional advertising items can be a worthwhile investment in your income.