Advantage Advertising LLC (advantage-advertising.com) is proud to announce the Product of the Year 2017. The winner is:
The popular Barlow Chrome Tape Measure number 20217. Why this product? The Barlow tape is a household word in many USA homes. The Barlow brand has a proud history of quality. Simplicity in design makes for a long lasting product life. The dual scale, metric and inch, make it popular in any country. The smooth compact design makes it a great tape to keep in your pocket. Your company logo can easily be laser engraved on the front and back.
Since hurricanes Harvey hit Texas 2 weeks ago, and Irma hit Florida last weekend, it’s time to evaluate the best and brightest engraved flashlights for hurricane survival. The winner, hands down, is the “Intense Triple Output LED flashlight, CREE® XM-L2-U2, model FL142” by Starline. It has 5 functions, that you activate by pushing in the button just part way, each time. They are
High
Medium
Low
Strobe
SOS
On the High beam you get 1050 Lumens of brightness. The beam is focus-able by turning the head. The 9 AA batteries are the secret of the brightness, and of course the advanced circuitry. The customer’s corporate logo is laser engraved on the anodized aluminum barrel.
Brian Debottis (of Starline) showed me the best and brightest engraved flashlights at the OPPA show in Cleveland Ohio last week. I have one of these Triple Output LED CREE FL142 flashlights, and tried it out one night. It can light up the complete side of a building. It’s bright enough to be able to paint the side of your house at night! Currently, I keep it in my boat. When working in the engine compartment, you need a super bright light, and this flashlight fills the bill.
There are 2 secrets to its brightness. First, is the CREE bulb. CREE bulbs are extremely brighter that an ordinary LED bulb or an incandescent bulb. Second, there are 9 AA batteries inside. If they are all connected in series, that would give it 13.5 volts to work with. No wonder it is rated at 1050 Lumens.
The FL142 can be laser engraved with your corporate logo. This makes for a long-lasting, appreciated gift when you present it to your best customers.
The best bosses give their employees a gift that will last a lifetime. They give a Maglite engraved with their logo. Laser engraving looks professional and lasts forever. HOW do you give one? That’s easy, because they come in beautiful presentation boxes. Some of the boxes are hinged plastic gift boxes, with molded areas for the Maglite and batteries. You don’t have to wrap a present like this.
Flashlights have come a long way in the last 40 years. First was the Maglite® adjustable beam, and now the LED bulb! Complete darkness can now become blazing daylight, using just a few AA batteries. It’s no wonder that companies are advertising by putting their logos on engraved flashlights.
MagLite is an amazing USA company. This new rechargeable flashlight is the latest way of out-doing themselves. At 643 lumens, it is their brightest flashlight. If you use it in the General function set, here are the 3 ways to use it:
Full Power (1 click) gives you 643 lumens for the brightest light ever. The service time is about 4 hours at this mode.
Low Power (2 clicks) conserves battery usage, by giving 25% brightness. The benefit is having 17 hours of service at this mode.
Eco mode (3 clicks) makes your battery last as long as 37 hours.
RL1019 in charger
If you have other needs, you can change the function set to Outdoor, Law Enforcement or Tactical.
The 3 modes in the Outdoor set:
Full power, Low, Strobe
Here are the modes in the Law Enforcement set:
Full power, Momentary, Eco
RL1019 Gift Box
And for the Tactical function set, the 3 modes are:
Full power, Momentary, Strobe
Confusing? The Maglite comes to you in the General function set. This is fine for most people. If you want to change it, (and change it back again later), here’s what you do:
RL1019 MagLite LED Rechargeable
Operating The Most Powerful LED Flashlight From MagLite:
To change the function set, you do this by the way you turn on the flashlight. First, unscrew the battery compartment, so that the battery does not make contact. Hold the ON button while you screw the battery holder back in. The amount of time you leave the button pressed, determines which function set will be used. The complete directions come with your LED Maglite flashlight.
Did you ever wonder how they got the name Mag-Lite®? Was it from the word “magnet”,
“magnificent”, “magnesium”, “magnanimous”? No. Nothing as detailed as that. When it
Today’s Latest Promotional Flashlights
was invented in 1979, it was named after the owner of the company, Anthony Maglica. He and his company have been on Facebook recently. The topic is his commitment on keeping USA’s flashlight manufacturing jobs in the USA. Yes, that keeps the famous flashlight’s price high, but people are willing to pay for quality. Maglites® are as American as apple pie. People are proud to own one of these magnificent “torches”, especially the new LED models, no matter what the price.
Anthony Maglica Still At Work
POOR FAMILY: Mr. Maglica was born in NYC during the Great Depression, but was raised in Croatia by his mother. When he was old enough to escape from the Communist control of Croatia, he came back to America and started manufacturing precision parts for aerospace and the military. He used a lathe that he bought, and was making payments on. In 1974, he incorporated as Mag Instrument, Inc. in California, and went on to invent the Maglite® flashlight in 1979. Through his hard work and perseverance, he has brought much success to a unique flashlight, his workers, and to his country.
ONWARD AND UPWARD: The Mini Maglite® AA flashlight was introduced in 1984 and became a welcome personal size flashlight. A smaller AAA-Cell version of the Mini Maglite® flashlight, handy for medical applications, was introduced in 1987; and the Solitaire® single AAA-Cell flashlight, designed for key chains and purses, entered the product line in 1988. In 2006, the Maglite® LED flashlight was introduced. In 2011, they started the Mini Maglite Pro & Pro+ sales.
AWARDS: Besides being awarded millions of dollars in patent infringement cases, Mag Instrument, Inc. has been awarded many recognition awards. In 1987, Money Magazine named the Mini Maglite® flashlight one of the 99 Things That Americans Make Best. In 2004, Mens Journal named The Maglite® flashlight in the “List of All Time Best Tools, Toys, and Gear”. In 2005, Mobile PC Magazine named the Maglite® flashlight as one of the 100 greatest gadgets of all time. In 2010, Maglite XL100 made the “Holiday Hot List” (Dec 2010) – Sunset Magazine. In 2011, Mini Mag-Lite LED made the “Best Car-winterizing tools” list (01/11/11) – Woman’s Day Magazine.
LASER SCIENCE: The laser was invented in the early 1950’s. Then computerized laser engraving machines evolved in the 70’s and 80’s. The first items to be decorated with laser engraving were wooden plaques. These refined machines are used today to put your logo on engraved Maglites. Laser has enhanced the popularity of promotional Maglights. Today, it is easy to use your vector art file, and quickly engrave your logo on 50 anodized aluminum Maglites. Your imprint shows as the color of the aluminum showing through the places where the anodized color was removed by the laser. Engraved flashlights with your logo are here to stay, because they combine a useful object with a little bit of well-placed advertising.
Maglite® m3a in dark green
THE FUTURE: The next step is already here…The ability to put your full-color logo on the curved metal barrel of the Maglite®. This process was started about 2011. The imprint is virtually un-scratchable. The imprint is permanently adhered to the barrel. The color logo on a Maglite® is available in a very limited market.
Turn your employee frowns into smiles of appreciation. Everyone likes to be
Turn a frown into a smile
thanked for a job well-done. And thanking them with a gift is a winning combination. One of the most popular corporate gifts is a personalized pocket knife or multi-tool. Knives and tools are:
Useful
Long-Lasting
A way of displaying your corporate logo
Need a reason for giving? In a corporate environment, here are the 2 best ways to establish an employee gift program:
Safety Award Program. You can distribute the gifts one at a time, after an employee has worked 5 years without an accident, for example. Or, you can celebrate when the whole workforce goes without an accident after so many months. Have a picnic or party, and distribute the personalized pocket knife to each employee personally.
Service Award Program. When certain milestones occur in a worker’s career, present them with the knife or tool award.
The main idea is appreciation award, and the main result is a big smile. Would you spend $20 on an employee to get that kind of effect?
