will not be affected by the Covid lockdowns occurring in China this month.
This month’s supply chain issues are mainly caused by China’s lockdown due to an increased occurrence of Covid.
Our trade association, Advertising Specialy Institute (ASI) reported that “Suppliers say lockdowns in Shanghai and other areas of China are likely to delay restocking of promo products in North America.”
I know, there has been an inventory issue for a year. Now it is getting worse. China was producing and shipping at a reduced volume last year. Now they are blatantly shut down. The Port of Shanghai is now a huge ship parking lot. These ships are either waiting to get loaded or unloaded.
How long will this problem last? It depends on the lockdown, and how the Chinese government handles the issue. Fortunately, Maglite is not affected. Many other suppliers like SanMar (according to ASI) have anticipated this problem, and have stocked up on inventory, to above average levels. Other promotional product suppliers that saw this lockdown coming, also are probably prepared to meet customer demand this year. Hopefully China will get back on its feet again soon.
April 20 is International Volunteer Recognition Day in Canada and the UK. The origin of this special day is unclear. But, it is a great opportunity to thank those who give their time to help others. How can you participate? You can help on both sides of the fence. First, by being a volunteer yourself. Second, by honoring those who give of themselves to help others.
How to volunteer:
Pick an area that you love. Is it cooking, gardening, driving, painting, performing music, singing, fishing, meeting new people?
Find a way to combine your area of love to an area of need. You may find it in government, churches, local volunteer organizations.
Governments need people to volunteer on commissions, like the Shade Tree Commission, Parks, Civil Service, Utilities, and zoning.
Churches offer many ways to use your talents. Singing in the choir, playing your instrument, cooking, delivering, and taking people grocery shopping.
Your local civic clubs, like Rotary, Kiwanis, and Lions offer many ways to share your abilities.
How to honor the volunteers:
If you have been the recipient of the generosity of volunteers, you can simply thank them.
Or you can contact the mayor of your city, and ask if he would be willing to write a proclamation to call attention to those volunteers. Then call the newspaper and have them take a picture in his office of the group of people.
Give gifts, like Maglite flashlights to the volunteers in your favorite group. You can choose a government group, church group, or civic group. Again, you can call the newspaper, TV stations, and mayor to get involved in the appreciation ceremony. People like to read stories like this in the newspapers, and watch them on TV.
This Friday is Good Friday, and Sunday will be Easter Sunday. In addition to all
your traditional ways of observing this solemn weekend, consider this thought. Use engraved flashlights to brighten up Easter. They can signify the happiness and wonder of this amazing holiday.
March 30 is National Doctors Day in the U.S. A good way to celebrate, is for all
hospitals to give the doctors an M3A AAA Mini Maglite engraved with their logo on the barrel. This slender flashlight has a pocket clip, so it is always available. It uses two AAA batteries, so it doesn’t take up much space. The power is in the packaging, and this gift comes in a hinged, firm plastic gift box. It is sure to be a hit.
The popularity of Maglites is immense worldwide. The reputation of Maglites has
developed because of their consistent high quality, and continual introduction of new ideas. So if you own a business and want to give away a Maglite engraved with your logo, here are some basic steps.
Decide which one you want. That depends on size and price.
Pick an online distributor that can answer all your questions.
Pick a color
Choose a gift set, which includes a pocket knife or Leatherman tool, or choose just a Maglite in a plastic case.
Submit your corporate logo in vector format. (eps, ai files, and sometimes pdf files are in vector format.) You won’t be able to open those first two files, but the engraver can. The laser engraving machine needs vector art.
Ask for an email proof, which is usually free, before your order is put into production.
Enjoy passing out your Maglites (Maglights) to your favorite customers, and to all your employees.
Your Sweetie deserves the best on Valentine’s Day. She doesn’t want a box of chocolates or flowers. She really would like to have promotional Maglights for that special day. The best flashlights are USA-Made Maglites.
Wednesday, February 2 is National Groundhog Day. You know, if he sees his
shadow, we will have 6 more weeks of winter. If he doesn’t see his shadow, spring is just around the corner. Since Maglite flashlights would cast a shadow on the little furry creature, please keep your Maglites off on that day.
Thursday, January 20 is National “Get to Know Your Customers” Day. As a business owner, how can you celebrate this day? It happens the 3rd Thursday of every quarter in the USA.
Use social media to connect with your local customers. This will help you get an edge on the big box stores.
Ask them questions. “What products or services would you like me to add?”, you might ask.
Do a followup on some of their purchases. Either ask them in person, or by email.
Go you your local chamber of commerce meetings. You will probably develop a customer base there.