How Did Promotional Maglights Get Their Name?

Instead of promotional Maglights, the correct spelling is promotional Maglites.

Anthony Maglica, the heart and soul of Promotional Maglights (Maglites)
Anthony Maglica, the heart and soul of Maglite flashlights

The term has nothing to do with magnetism or magnesium or manganese or magnificent. The term came from the founder, Anthony Maglica.

Mr. Maglica’s life story is a perfect example of the American dream. He had a poor man’s beginnings, and created an empire out of nothing. For a full history of this man’s dream, refer to the Maglite history page. He was born in New York City during the depression, but was raised in his mother’s homeland, Croatia. When he was about 20 years old, he returned to the USA to escape the political turmoil following Word War II.

Long story short, he learned English on his own, started Mag Instrument in 1974, and introduced the first Maglite in 1979. From then on, Mr. Maglica has made many improvements on that first torch. Some of the milestones are:

  • Making a hard plastic gift box, to increase the perceived value of the Maglite as a gift.
  • Changing from an incandescent bulb to an LED, then to a COB bulb.
  • Making various sizes and colors of flashlights.
  • Developing several rechargeable versions.
  • Making models that can be operated with one hand.
  • Colored bulbs
  • Making programmed models that have 3 or 4 modes of lighting, like high, medium, low, strobe, SOS.

Mr. Maglica is still committed to keeping the manufacturing in the United States.

 

The Temporary Timeliness of Everyday Engraved Flashlights

When do you really need engraved flashlights? When you get off work at 5pm,

Engraved Flashlights Are There When You Need Them.
Engraved Flashlights Are There When You Need Them.

and it’s already dark outside.

We are faced with the time changing back to standard time this month, and the approach of the shortest day of the year next month. If you work day shift, you might be driving to work in the dark, and returning home from work in the dark. This is the ideal time of year to make use of your engraved flashlights. Make sure you have extra batteries near your torches. Good news..After we get over this hump, we are headed back to “normal”.

Enjoy your Maglites!

Find Your Way to the Voting Booth Next Tuesday With Your Maglite Engraved and Made in America

If you want to gain back your freedoms, be sure to vote next Tuesday. If you vote

Maglite engraved Will Show You the Way to the Voting Booth
A Maglite Engraved Will Show You the Way to the Voting Booth

before the sun rises, or after dark, you can use your Maglite engraved and made in the USA! Maglites are durable and dependable.

 

 

 

 

Who Needs a Maglite Engraved This Sunday?

Who Needs a Maglite Engraved This Sunday?
Who Needs a Maglite Engraved This Sunday?

Sunday is National Grandparents Day. Chances are, the gray side of the family is having trouble seeing at night. They may even have trouble seeing in the daytime. What better gift, than a Maglite engraved with “I Love you Grandma”, or “You’re the Best Grandpa”.

5 Ways to Pick a Maglite Engraved With Your Logo

So you want your logo on a Maglite, to give to your customers. How do you

Multiple colors when choosing a Maglite Engraved with your logo
Promotional Maglites® Come In Multiple Colors

choose which Maglite engraved with your logo would be the best choice?

  1. Budget. How much do you want to spend on each customer? Better yet, what is the lifetime value of each customer? Do they spend $1,000 a year? Over 20 years, they would spend $20,000. Would you be willing to spend $50 on an advertising gift for that customer? Remember, this type of gift will last a lifetime.
  2. Size. Maglites come as small as one AAA battery. The largest one uses 4 D batteries. There are many in between those two sizes.
  3. Style. There are rechargeable ones, incandescent ones, and LED ones. Which style is more suited to your client base?
  4. Color. Your corporate logo might be in color, and you may want to continue that color in all your advertising. Maglites come in several colors, depending on the model.
  5. Quantity. Do you want to do this project for all your customers, or just the big spenders? That’s up to you.